{"id":833,"date":"2009-05-08T13:23:14","date_gmt":"2009-05-08T12:23:14","guid":{"rendered":"http:\/\/blog.intego.com\/?p=833"},"modified":"2009-05-08T13:23:14","modified_gmt":"2009-05-08T12:23:14","slug":"analyst-suggests-apple-will-recommend-security-software","status":"publish","type":"post","link":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/","title":{"rendered":"Analyst Suggests Apple Will Recommend Security Software"},"content":{"rendered":"<p>An <a href=\"http:\/\/news.cnet.com\/8301-1009_3-10234535-83.html\">article on CNet<\/a>, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, &#8220;within the next 18 months,&#8221; &#8220;begin recommending that Macintosh users install Internet security software on all systems.&#8221; Oltsik makes this claim based on 4 points: &#8220;Mac users are a lucrative target,&#8221; that is, they are more affluent than the average PC user. &#8220;Organized cybercrime is diversifying,&#8221; attacking new markets such as the Mac market. &#8220;Macs are growing in the enterprise,&#8221; offering potential gateways to access corporate networks. And &#8220;Macs are fairly easy to hack.&#8221;<\/p>\n<p>As readers of this blog have seen, Oltsik seems to ignore one of the key points of his argument: malware targeting Macs is both growing and becoming more sophisticated. We have seen a large number of Trojan horses that target the Mac, including one, <a href=\"https:\/\/www.intego.com\/mac-security-blog\/new-rsplug-trojan-horse-variant-new-code-new-theater-of-operations\/\">the RSPlug Trojan<\/a>, which is regularly &#8220;updated&#8221; to try and get past anti-malware software. But this doesn&#8217;t work, at least with <a href=\"https:\/\/www.intego.com\/virusbarrier\/\">Intego VirusBarrier<\/a>, which uses behavioral analysis to spot new malware or new versions of existing malware based on its actions. <\/p>\n<p>Nevertheless, we agree with much of his reasoning. Mac market share is increasing, and Macs are becoming a more viable target. Mac users are less accustomed to security threats, and aren&#8217;t sure how to react. As Oltsik concludes, &#8220;Senior citizens often hark back to a time when people left their house unlocked and left their car keys in the ignition. Now they lock their doors for safety. Apple, along with Mac users, should prepare for a similar transition. Given the state of cybersecurity today, pragmatism should trump romanticism.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An article on CNet, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, &#8220;within the next 18 months,&#8221; &#8220;begin recommending that Macintosh users install Internet security software on all systems.&#8221; Oltsik makes this claim based on 4 points: &#8220;Mac users are a lucrative target,&#8221; that is, they are more [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,13],"tags":[],"class_list":["post-833","post","type-post","status-publish","format-standard","category-apple","category-security-privacy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Analyst Suggests Apple Will Recommend Security Software  - The Mac Security Blog<\/title>\n<meta name=\"description\" content=\"An article on CNet, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, &quot;within the next 18 months,&quot; &quot;begin\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Analyst Suggests Apple Will Recommend Security Software  - The Mac Security Blog\" \/>\n<meta property=\"og:description\" content=\"An article on CNet, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, &quot;within the next 18 months,&quot; &quot;begin\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/\" \/>\n<meta property=\"og:site_name\" content=\"The Mac Security Blog\" \/>\n<meta property=\"article:published_time\" content=\"2009-05-08T12:23:14+00:00\" \/>\n<meta name=\"author\" content=\"Peter James\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Peter James\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/\"},\"author\":{\"name\":\"Peter James\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#\\\/schema\\\/person\\\/d0c16bd0a4dd8f82d91204f400c8d116\"},\"headline\":\"Analyst Suggests Apple Will Recommend Security Software\",\"datePublished\":\"2009-05-08T12:23:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/\"},\"wordCount\":273,\"publisher\":{\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#organization\"},\"articleSection\":[\"Apple\",\"Security &amp; Privacy\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/\",\"url\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/\",\"name\":\"Analyst Suggests Apple Will Recommend Security Software - The Mac Security Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#website\"},\"datePublished\":\"2009-05-08T12:23:14+00:00\",\"description\":\"An article on CNet, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, \\\"within the next 18 months,\\\" \\\"begin\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/analyst-suggests-apple-will-recommend-security-software\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Analyst Suggests Apple Will Recommend Security Software\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#website\",\"url\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/\",\"name\":\"The Mac Security Blog\",\"description\":\"Keep Macs safe from the dangers of the Internet\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#organization\",\"name\":\"Intego\",\"url\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png\",\"contentUrl\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png\",\"width\":875,\"height\":875,\"caption\":\"Intego\"},\"image\":{\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/#\\\/schema\\\/person\\\/d0c16bd0a4dd8f82d91204f400c8d116\",\"name\":\"Peter James\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02040a1b56c0554236733a69e59ffeacde3aff8b1d8fb9818a2b71ebbc0e2484?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02040a1b56c0554236733a69e59ffeacde3aff8b1d8fb9818a2b71ebbc0e2484?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02040a1b56c0554236733a69e59ffeacde3aff8b1d8fb9818a2b71ebbc0e2484?s=96&d=mm&r=g\",\"caption\":\"Peter James\"},\"url\":\"https:\\\/\\\/www.intego.com\\\/mac-security-blog\\\/author\\\/peter\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Analyst Suggests Apple Will Recommend Security Software  - The Mac Security Blog","description":"An article on CNet, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, \"within the next 18 months,\" \"begin","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/","og_locale":"en_US","og_type":"article","og_title":"Analyst Suggests Apple Will Recommend Security Software  - The Mac Security Blog","og_description":"An article on CNet, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, \"within the next 18 months,\" \"begin","og_url":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/","og_site_name":"The Mac Security Blog","article_published_time":"2009-05-08T12:23:14+00:00","author":"Peter James","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Peter James","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/#article","isPartOf":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/"},"author":{"name":"Peter James","@id":"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/person\/d0c16bd0a4dd8f82d91204f400c8d116"},"headline":"Analyst Suggests Apple Will Recommend Security Software","datePublished":"2009-05-08T12:23:14+00:00","mainEntityOfPage":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/"},"wordCount":273,"publisher":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#organization"},"articleSection":["Apple","Security &amp; Privacy"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/","url":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/","name":"Analyst Suggests Apple Will Recommend Security Software - The Mac Security Blog","isPartOf":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#website"},"datePublished":"2009-05-08T12:23:14+00:00","description":"An article on CNet, by Jon Oltsik, a senior analyst with the Enterprise Strategy Group, suggests that Apple will, \"within the next 18 months,\" \"begin","breadcrumb":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.intego.com\/mac-security-blog\/analyst-suggests-apple-will-recommend-security-software\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.intego.com\/mac-security-blog\/"},{"@type":"ListItem","position":2,"name":"Analyst Suggests Apple Will Recommend Security Software"}]},{"@type":"WebSite","@id":"https:\/\/www.intego.com\/mac-security-blog\/#website","url":"https:\/\/www.intego.com\/mac-security-blog\/","name":"The Mac Security Blog","description":"Keep Macs safe from the dangers of the Internet","publisher":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.intego.com\/mac-security-blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.intego.com\/mac-security-blog\/#organization","name":"Intego","url":"https:\/\/www.intego.com\/mac-security-blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2022\/10\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png","contentUrl":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2022\/10\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png","width":875,"height":875,"caption":"Intego"},"image":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/person\/d0c16bd0a4dd8f82d91204f400c8d116","name":"Peter James","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/02040a1b56c0554236733a69e59ffeacde3aff8b1d8fb9818a2b71ebbc0e2484?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/02040a1b56c0554236733a69e59ffeacde3aff8b1d8fb9818a2b71ebbc0e2484?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/02040a1b56c0554236733a69e59ffeacde3aff8b1d8fb9818a2b71ebbc0e2484?s=96&d=mm&r=g","caption":"Peter James"},"url":"https:\/\/www.intego.com\/mac-security-blog\/author\/peter\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/posts\/833","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/comments?post=833"}],"version-history":[{"count":0,"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/posts\/833\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/media?parent=833"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/categories?post=833"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/tags?post=833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}